Managed digital commerce for consumer brands

Sell everywhere your customers shop. Run it from one place.

Calculate your ROI
  • 4 to 6 weeksTypical time to launch a new online store
  • Every channelWebsite, marketplaces, quick commerce and WhatsApp
  • One stock countInventory synced across channels, no overselling
  • Every dayCatalogue, prices and offers kept up to date by us
  • 100% yoursStore, domain, customer data and content

Where online sales leak

Selling online is easy to start and hard to run well

Most consumer brands we audit lose sales in the same four places, long before ad spend becomes the problem.

01

A store that looks good but doesn't sell

Slow pages, thin product pages and a long checkout. Most visitors leave without buying.

With TurtleMobile-first pages and a short checkout, tested and improved every month.

02

Every marketplace is a separate job

Listings, prices and stock are updated by hand on each channel, so they never match.

With TurtleOne catalogue and one stock count pushed to every channel.

03

Abandoned carts and one-time buyers

Carts are left at payment, and customers who bought once are never contacted again.

With TurtleWhatsApp cart recovery, reorder reminders and loyalty offers.

04

Orders, returns and payments in five places

Orders come from many apps, returns are tracked in sheets and settlements never reconcile.

With TurtleOne order desk with shipping, returns, COD and payouts matched.

Order journeys

From the first click to the repeat order, in four brands like yours

Each journey shows what happens after the customer decides to buy: payment, stock, shipping and the next order.

Steps light up as each journey runs

Illustrative journeys. Timings depend on your set-up and team availability.

Why Turtle

Six reasons brands run their online business with Turtle

A store builder gives you software. A freelancer gives you a website. We run the whole selling operation with you.

One partner for store, marketplaces and marketing

Store build, marketplace listings, ads and WhatsApp follow-up planned and run by one team.

Turtle
One owner for every channel
Others
A web developer, a marketplace agency and an ad agency

Built on a complete commerce platform

Terrapin's eCommerce platform covers multi-store, B2B and B2C, services, inventory, billing and service desk, or we work with the store you already have.

Turtle
Store, stock, billing and service in one
Others
A store plus a stack of paid plugins

Selling doesn't stop at the cart

AI on WhatsApp answers product questions, recovers carts and takes reorders, day and night.

Turtle
Carts recovered in the chat
Others
One reminder email, if any

Connected to your billing and stock

Orders flow into Odoo, Tally or your ERP, with GST invoices and stock updated automatically.

Turtle
No order typed twice
Others
Orders re-typed into billing

Run for you, every day

Catalogue updates, offers, marketplace ads and the order desk handled by our team.

Turtle
A store that keeps improving
Others
Built, handed over, left alone

You own the store and the customers

Domain, store, marketplace accounts and customer data stay in your name.

Turtle
Your accounts, your data
Others
Locked into a vendor's account

The difference shows up after the first order

Anyone can launch a store. The brands that grow are the ones that bring customers back, keep stock right on every channel and ship on time. That is the part we run with you every day.

Services included

Two parts, one team: Store and Channels, Operations and Growth

Store and Channels gets you selling everywhere your customers shop. Operations and Growth keeps orders flowing and brings buyers back. The proposal sets the exact scope.

Sell everywhere

Store and Channels

Your own online store plus the marketplaces, quick commerce apps and chat channels your customers already use.

Measured byOrders by channel and conversion rate

Online store

A fast, mobile-first store that turns visitors into paying customers.

  • Store on Terrapin Commerce, or Shopify and WooCommerce if you already use them
  • Product pages, search and filters designed for mobile
  • Checkout with UPI, cards, wallets and cash on delivery
  • Coupons, bundles, gift cards and subscriptions
  • Several brands or stores under one admin
  • B2B price lists and bulk ordering for dealers
You receive
Live store, admin training
Measured by
Conversion rate, page speed, average order value

Marketplaces and quick commerce

Reach buyers where they already shop, with listings that rank.

  • Onboarding on Amazon, Flipkart, Myntra, Nykaa or Meesho, as your category fits
  • Quick commerce apps such as Blinkit, Zepto and Swiggy Instamart where you qualify
  • ONDC network listing
  • Titles, images and A+ content written to rank
  • Sponsored product ads on each marketplace
  • Price, stock and account health checks
You receive
Live listings, monthly channel report
Measured by
Sales by channel, ad cost of sale, ratings

WhatsApp and social commerce

Let customers browse, ask and buy inside the chat apps they use every day.

  • WhatsApp catalogue and ordering in the chat
  • UPI payment links sent in the conversation
  • Instagram and Facebook shops
  • AI replies on sizes, ingredients, delivery and offers
  • Order status and tracking on WhatsApp
  • Back-in-stock and reorder alerts
You receive
Live catalogue and chat ordering
Measured by
Chat-to-order rate, repeat orders
Run and grow

Operations and Growth

The daily work behind every order, plus the campaigns that bring new and returning customers.

Measured byRevenue, repeat rate and on-time dispatch

Catalogue and content

Products that are easy to find and easy to choose.

  • Product photography planning and briefs
  • Descriptions, size charts and specifications
  • Search-friendly titles and collections
  • Bulk uploads and price updates
  • Festival and seasonal collections
You receive
Clean catalogue on every channel
Measured by
Product page views to cart

Orders, shipping and returns

One order desk for every channel, from payment to doorstep.

  • All orders in one place, from every channel
  • Courier set-up with shipping aggregators
  • COD confirmation on WhatsApp to cut fake orders
  • Returns and exchanges handled end to end
  • Marketplace settlements and payouts reconciled
You receive
Order desk and shipping workflows
Measured by
On-time dispatch, return rate, COD refusals

Inventory and billing

Stock you can trust and invoices you don't type.

  • One stock count across website, marketplaces and stores
  • Low-stock alerts and reorder suggestions
  • Warehouse and store stock in one view
  • GST invoices created with every order
  • Sync with Odoo, Tally or your ERP
You receive
Inventory and billing set-up
Measured by
Stock accuracy, overselling incidents

Growth and retention

More first orders, and more second and third orders.

  • Product-feed ads on Google Shopping and Meta catalogues
  • Cart and browse recovery on WhatsApp and email
  • Loyalty points, referrals and reviews
  • Reorder reminders timed to each product
  • Monthly sales review with the next month's plan
You receive
Campaigns and journeys live
Measured by
Return on ad spend, repeat purchase rate
Also available:Product photoshootsPackaging inserts with QR codesSubscription boxesDealer ordering portalMarketplace account recovery

Marketplace commissions, shipping and payment gateway fees are paid directly by you, at actuals.

Our work

Results our clients can see in their order book

Each story shows the problem, what we set up and the numbers that moved. Ask us for the full case in your Commerce Audit.

D2C · Beauty

[Client name]: a new store that turned Instagram followers into buyers

[+X%]conversion rate
[₹X]average order value

Home and lifestyle · Marketplaces

[Client name]: live on four marketplaces with one stock count

[X]channels live
[0]oversold orders

Food · WhatsApp commerce

[Client name]: monthly reorders taken in the WhatsApp chat

[X%]repeat customers
[X min]average order time

Brands we work with

Bracketed figures are placeholders. Replace them with approved client numbers before publishing.

Industries

Commerce playbooks for every consumer category

Each category sells differently. We start from a playbook built for yours, then tune it to your products and customers.

ROI

What the differences are worth: Turtle vs doing it yourself vs a freelancer

The comparison shows where each option stops. The calculator turns the differences into orders and profit using your own numbers.

What you getStore builder, run yourselfFreelancer or agencyTurtle
Who runs it day to dayYour team, after hoursNobody, after launchA named Turtle team
Channels coveredYour websiteWebsite or one marketplaceWebsite, marketplaces, quick commerce, WhatsApp
Stock and ordersUpdated by hand per channelNot their jobOne stock count, one order desk
After the cartAn email reminder appNot their jobWhatsApp recovery, reorders, loyalty
Billing and accountsTyped into TallyNot their jobGST invoices synced to Odoo, Tally or ERP
Time to launchWeeks of your evenings6 to 12 weeks4 to 6 weeks for a typical store
If you move onYou keep itAccess may be heldEverything stays in your name

Your numbers

Your store today
%
₹
%
Monthly cost
₹
Example; use your proposal
Assumptions you can change
%
Relative lift in conversion
%
Extra orders, as a share of today's
%
Extra orders from reminders and loyalty

How to hire Turtle

Six steps from first call to your first order

You know what happens next, how long it takes and what you get at each step. A typical store goes live in four to six weeks.

  1. 1Week 0 · 45 minutes

    Introductory meeting

    You tell us what you sell, where you sell it today and where you want to be.

    You getA short note of what we heard and the questions to answer next

  2. 2Week 1

    Commerce Audit

    We shop your store like a customer and review listings, checkout, stock, shipping and repeat sales.

    You getA leak report with the three biggest fixes

  3. 3Week 2

    Proposal and platform choice

    Channels, platform, scope, team, KPIs and fee, built from your audit and your budget.

    You getA written plan with 30, 60 and 90-day targets

  4. 4Week 2

    Agreement

    A simple agreement with scope, KPIs, reporting and exit terms in writing.

    You getA kick-off date and your named account manager

  5. 5Weeks 3 to 6

    Build and onboard

    Store build, catalogue upload, payments, shipping, marketplace onboarding and billing sync.

    You getTest orders placed end to end before launch

  6. 6Week 6 onwards

    Launch and grow

    The store and channels go live, and we improve conversion, repeat orders and operations every week.

    You getA live sales dashboard across channels

Our working rhythm

A fixed cadence, so you never chase us for an update.

WeeklySales pulse on WhatsApp
  • Orders and revenue by channel
  • Stock and dispatch issues
  • Offers for approval
MonthlyCommerce review
  • Results against targets
  • Conversion and repeat rate
  • Next month's plan
Every 90 daysValue review
  • Revenue and profit trend
  • Decide what to add next
  • Honest go or no-go

FAQ

Questions brands ask before selling online with us

Can't find yours? Ask us directly.

Do we have to move off Shopify or WooCommerce?

No. If your store works, we run and improve it. We suggest Terrapin Commerce when you need several stores, B2B ordering, services or billing in the same system.

Which marketplaces can you set up?

Amazon, Flipkart, Myntra, Nykaa, Meesho, quick commerce apps and ONDC, depending on your category and what each marketplace accepts. We recommend the two or three that fit your products first.

Who pays marketplace commissions and shipping?

You do, directly and at actuals. Our fee covers the team, set-up and management.

Do you pack and ship orders?

Your team or your warehouse partner packs. We set up the order desk, courier integrations, labels, tracking and returns, and we can introduce fulfilment partners if you need them.

Will invoices be GST-compliant?

Yes. Every order creates a GST invoice, and orders can sync to Odoo, Tally or your ERP so accounts match.

Whose name are the store and payment gateway in?

Yours. The domain, store, marketplace seller accounts, payment gateway and customer data are all in your name.

How long does it take to launch?

A typical store goes live in four to six weeks once products, photos and prices are ready. Marketplace approvals can add time depending on the category.

Can AI really take orders on WhatsApp?

Yes, within the catalogue, prices and offers you approve. It answers questions, builds the order and sends a payment link, and passes anything unusual to your team.

Find out where your online store loses sales

Book a Commerce Audit. We shop your store like a customer, review your listings, checkout and operations, and show you the three biggest fixes.

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